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- THIS RELEASE MOVED OVER PR NEWSWIRE ON WEDNESDAY, JANUARY 5, 1994 AT 8:40 AM,
- EDT
-
-
- Contact:
- Emma Bufton
- Regis McKenna, Inc.
- (408) 974-1856
-
- Major Information Providers Sign Up For eWorld--Apple's New Online
- Service
-
- SAN FRANCISCO, California--January 5, 1994--Over seventy publishers
- and information providers intend to make a wealth of electronic
- publications and services available in eWorld , the ground breaking
- online service soon to be available to millions of people across the
- globe from Apple Computer, Inc.
- "Hundreds of companies have expressed enthusiasm about furnishing
- eWorld with a myriad of information products and services,
- underscoring Apple's conviction that eWorld is the forum that
- electronic publishers have been waiting for," said Richard Gingras,
- group manager of worldwide services for Apple Online Services (AOS).
- "Making eWorld equally attractive to information providers and
- customers is a priority for Apple. eWorld is a forum for meaningful
- content from popular, well-known publishers and service providers, a
- vehicle which enhances the familiar and unique character of each
- company's product. This is an electronic realm in which quality,
- depth and breadth of information and smooth, sophisticated delivery
- are paramount."
- Publisher Opportunities
- To stimulate the growth of online services as a valuable new medium
- for millions of new users, Apple is building eWorld on three key
- principles: first, to offer users a comfortable online environment in
- which to experience new information products and services; second, to
- encourage the efforts of third-party publishers by providing powerful
- and effective tools to make online publishing simple, cost-effective,
- and profitable; and third, to allow third-party publishers to present
- products based on the well-known, respected brands which people
- already know recognize from traditional media.
- Publishers will find eWorld an appealing environment, rich with
- opportunities for success in the emerging world of electronic media.
- Building on the principles of empowerment which Apple pioneered with
- great success in the desktop publishing industry, Apple Online
- Services has designed powerful publishing tools to simplify
- dramatically the creation and maintenance of online publications.
- Under the name eWorld Press, these tools allow publishers to design
- and prototype new online products and then to update those products
- cost-effectively by migrating information from the publisher's
- existing repositories to eWorld's global servers and online services
- infrastructure.
- "In addition to providing an opportunity for original and creative
- differentiation of products and services, Apple's strategy of
- providing meaningful content from popular, well-known sources offers
- publishers a sound economic proposition by helping them to access
- targeted segments," said Peter Friedman, director and general manager
- of Apple Online Services (AOS). "eWorld is designed to showcase
- existing publisher assets, as well as to stimulate the creation of
- compelling, high-quality online products."
- "In the 90s, Apple Online Services will create the same revolution in
- electronic publishing that Apple Computer did with desktop publishing
- in the 80s," said Ben Templin, Executive Editor of ZiffNet/Mac.
- "Their tools allow information providers the chance to take complex
- content and easily translate it into the online environment."
- Key Information Providers
- Boston Computer Society (BCS), Berkeley Macintosh Users Group (BMUG),
- Claris Corporation, Dow Jones Business Information Services, Grolier
- Electronic Publishing, Inc., Inc. Magazine, INDIVIDUAL, Inc.,
- InfoWorld, MacWorld, Regis McKenna, Inc., Reuters America, Inc.,
- Tribune Media Services, USA TODAY Information Center, WordPerfect
- Corporation, and ZiffNet/Mac, among others, have announced their
- intent to furnish eWorld with unique, branded services.
- Unlike other online services, eWorld is easy to use because it is
- based on real world metaphors. The eWorld community consists of an
- electronic neighborhood of buildings, each representing a specific
- area of the online service--the Library for research, the Newsstand
- for news and sports publications; the Business and Professional Plaza
- for business information and services; the Arts and Leisure Pavilion
- for after hours entertainment and hobbies; the Computer Center for
- computer assistance and software; the Marketplace for purchasing
- products and services; the eMail Center for worldwide electronic
- mail; and the Community Center for interactive communications
- ("chats" and discussion areas) and online events. eWorld encompasses
- a huge range of information, presenting customers with an attractive,
- understandable, customizable and familiar interface, which empowers
- them to filter and select information according to their professions,
- their interests and their needs. eWorld enables people to find what
- they want efficiently, and revisit that location quickly; to purchase
- goods and services conveniently; and to exchange information
- interactively in real time.
- Headquartered in Cupertino, California, Apple Computer, Inc.
- develops, manufactures and markets personal computers, servers,
- personal interactive electronic systems, software and interactive
- services for use in business, education, home, science, engineering
- and government. A recognized pioneer and innovator in the personal
- computer industry, Apple does business in more than 120 countries
- around the world. Apple Online Services (AOS), the information
- services business unit of Apple Computer, Inc., currently provides
- commercial information services such as AppleLink and AppleLink CD to
- over 60,000 subscribers in 52 countries around the world.
- Among the information providers working with Apple are:
- Boston Computer Society (BCS)
- The Boston Computer Society announced it intends to provide a User
- Group area on eWorld. The first and most active subgroup of the BCS
- on eWorld--the Boston Computer Society Macintosh Group (BCS-Mac)--
- plans to use the service to keep in touch with members around the
- world and provide the general public with information, software,
- training materials, tips, and the chance to join the BCS.
- Berkeley Macintosh Users Group (BMUG)
- BMUG, the world's largest Macintosh Users Group, announced it intends
- to furnish eWorld with Helpline technical assistance services and
- Choice Products purchasing recommendations. In addition, customers
- will be able to become BMUG members through eWorld and receive
- information about their membership status, as well as access online
- articles and product information.
- Claris Corporation
- Claris announced that it will provide an eWorld forum designed to be
- a complete service center for Claris customers. This forum will
- offer technical support discussion boards, product and upgrade
- ordering, software libraries, and a technical database of over 4000
- articles.
- Dow Jones Business Information Services
- Dow Jones Business Information Services is a major publishing partner
- with Apple Online Services and is looking forward to providing new
- services for eWorld including Financial News, an online publication
- featuring top news stories, up-to-the-minute corporate news,
- financial market updates, technology industry news, and statistics on
- companies from more than 100 industries. Dow Jones will also offer
- CustomClips, a selection of daily newsletters summarizing important
- news and information from the United States, Asia and Europe.
- Customers subscribing to CustomClips will receive clipped news
- stories in specific categories and a newsletter that is tailored to
- their personal interests. eWorld customers will also be able to order
- Dow Jones Corporate Reports which offer comprehensive profiles of
- more than 5,000 US companies.
- Grolier Electronic Publishing, Inc.
- Grolier Electronic Publishing, Inc. is a major publishing partner
- with Apple Online Services and is looking forward to make the 1994
- edition of the Academic American Encyclopedia, electronic version
- available in eWorld. The full text of all 21 print volumes of this
- exceptional encyclopedia created by writers who are considered
- experts in their fields, will be available online.
- Inc. Magazine
- Inc. Magazine announced that it intends to provide Inc. Online, a new
- online publication designed to offer valuable information and advice
- to small and growing companies. Inc. Magazine is a national business
- publication which offers business owners and managers information on
- how to successfully start and develop a new business.
- INDIVIDUAL, Inc.
- INDIVIDUAL, Inc. announced that it will furnish eWorld with its
- HeadsUp personalized daily news service. HeadsUp delivers a
- concise, customized package of timely, relevant news each work day to
- customers' electronic mailboxes. INDIVIDUAL's patent-pending text
- retrieval system searches over 12,000 articles daily from more than
- 300 domestic and international sources, and matches significant
- stories with customer profiles. Customers create their personal
- HeadsUp profiles by selecting 5-10 topics from a library of over 700
- distinct topic categories spanning high-technology, health care,
- telecommunications, financial services, energy, automotive and
- defense industries.
- InfoWorld
- Infoworld Publishing Company announced that it will provide eWorld
- with InfoWorld Online. InfoWorld Online will provide two exclusive
- services to eWorld subscribers, including the Cringely Forum, a
- discussion area hosted by the author of InfoWorld's weekly Notes From
- the Field column and the author of the best-selling book, "Accidental
- Empires", and the InfoWorld Macintosh Daily, a brief daily report of
- Macintosh news. In addition, InfoWorld will publish the full text of
- its weekly newspaper on eWorld each week, and will provide three
- years worth of back issues on the service.
- Regis McKenna, Inc.
- Regis McKenna, Inc. (RMI) announced that it intends to furnish eWorld
- with Real Time Marketing, an online marketing information service
- offering a variety of business and marketing services to all eWorld
- subscribers. Marketing News and Events will gather essential
- information for marketers in one place: summaries of marketing
- related newsletter articles, a daily news update, and information on
- marketing and business publications. RMI will also provide What
- Works, a forum for the marketing theories and practices in the fields
- of advertising, public relations, and market research. In addition,
- RMI will provide vital statistics needed by marketeers for effective
- planning, including information about the global economy and insights
- into a variety of industries, such as high technology, aerospace,
- chemical, and automotive. Bulletin boards and online conferences
- with marketing experts complete the portfolio of RMI products to be
- offered within eWorld.
- Reuters America, Inc.
- Reuters America, Inc. announced that it will partner with Apple
- Online Services to provide timely news summaries, business updates,
- and entertainment reports through "eWorld News from Reuters", an
- online publication which will take full advantage of Reuters'
- worldwide news gathering capability. Customers will have access to a
- wide range of Reuter textual services, including the Reuter News
- Report, the Reuter Business Report, the Reuter Asia-Pacific Business
- Report, the Reuter European Business Report, the Reuter Transcript
- Report, and the Reuter/Variety Entertainment Report.
- Tribune Media Services
- Tribune Media Services (TMS) has created six new online information
- packages which will premier in eWorld. Entertainment-A-Z will offer
- the latest news and reviews of literature, film, and music. Tube
- Time will provide a searchable database of television program
- listings, along with TV industry news and home video reviews. Wish
- You Were Here will provide users with useful tips and ideas for
- business and vacation travelers. Voices & Views will provide an
- online soapbox for the views of eWorld subscribers as well as those
- of several well-known opinion columnists. Living Well will offer
- health tips, recipes, and a cornucopia of information to help keep
- eWorld users healthy and happy. Money Matters will present sensible
- financial advice on how to save and where to invest. Much of the
- news coverage will be provided by Knight-Ridder/Tribune Information
- Services. In providing these online products, Tribune will build on
- the unique functionality of eWorld with interactive events such as
- trivia contests, discussions of current news events, and appearances
- by experts in a variety of fields.
- USA TODAY Information Center
- USA TODAY Information Center announced that it intends to furnish
- eWorld with USA TODAY Decisionlines, a selection of daily news
- reports focusing on twelve industries including Technology, Personal
- Investing, Trends and Marketing, Energy, Health, Insurance, Real
- Estate, Telecommunications and Travel. In addition, the USA TODAY
- Information Center plans to provide a daily news service featuring US
- and international news, weather and sports reports, and customized
- news reports covering local hard news and sports in more than thirty
- states.
- WordPerfect Corporation
- WordPerfect Corporation announced that it will provide online support
- and information for WordPerfect 3.0 for Macintosh via eWorld. The
- information service will enable WordPerfect users to access
- WordPerfect support from any computer system supporting eWorld.
- ZiffNet/Mac
- ZiffNet/Mac, an online publishing division of Ziff-Davis, announced
- that it intends to provide eWorld with information on Macintosh
- computing. ZiffNet/Mac content will feature five focused areas
- designed to create a community of Mac professionals, developers and
- enthusiasts. ZiffNet/Mac Shareware will include 5,000 of the best
- shareware programs, all carefully rated, tested and organized in an
- easy-to-find format. ZiffNet/Mac Buying Advice will guide people as
- they consider new software and hardware purchases. The ZiffNet/Mac
- productivity area will offer tips, software and information to help
- people get the most out of their computing experiences. In addition,
- ZiffNet/Mac will provide interactive magazine companions for their
- widely respected print publications, MacUser and MacWEEK.
- -30-
- Apple, the Apple logo and Macintosh are registered trademarks;
- eWorld, Newton and NewtonMail are trademarks of Apple Computer, Inc.
- All other trademarks are trademarks of their owners and are
- respectfully acknowledged.
-
- END
-
- Apple Press Release
- PR Express
- Apple News & Industry
- News Break
-
-